Marketing Technology News: Beyond the Trend: How CMOs Are Using Cultural Intelligence to Lead Culture, Not Chase It

YY Group and Graymatics Enter into Strategic Partnership for Preferred Distribution of AI Video Analytics in Singapore
YY Group Holding Limited (NASDAQ: YYGH) (“YY Group”) and Graymatics-SG Pte Ltd (“Graymatics”) announced the formation of a strategic partnership for the preferred distribution of Graymatics’ AI-powered video analytics solutions in Singapore.
Under the terms of the agreement, YY Group will distribute Graymatics’ cloud-based video analytics platform in Singapore. Leveraging YY Group’s established presence in hospitality, retail, and facilities management, the partnership will enable enterprises to transform existing surveillance infrastructure into actionable business intelligence.
We are excited to partner with Graymatics to accelerate the adoption of their innovative solutions across our extensive client network.”
The collaboration addresses the growing demand for intelligent analytics across Singapore’s commercial sectors. Graymatics’ platform extends beyond traditional security applications, enabling organizations in smart buildings, manufacturing, and retail to optimize operations, strengthen compliance, and make data-driven decisions. Together, the two companies aim to accelerate market adoption while delivering exceptional value to customers.
Marketing Technology News: Martech Interview with Aquibur Rahman, CEO of Mailmodo
“We are excited to partner with Graymatics to accelerate the adoption of their innovative solutions across our extensive client network,” said Mr. Mike Fu, Founder, Chairman, and Chief Executive Officer of YY Group. “This partnership represents a significant opportunity to enhance operational capabilities for businesses in Singapore while strengthening our position as a leading provider of smart enterprise solutions in the region.”
Marketing Technology News: Beyond the Trend: How CMOs Are Using Cultural Intelligence to Lead Culture, Not Chase It
Mr. Abhijit Shanbhag, Chief Executive Officer of Graymatics-SG Pte Ltd, added: “YY Group’s strong market presence and proven execution capabilities in Singapore make them an ideal partner for us. This collaboration will accelerate our market penetration and enable us to better serve customers across Singapore.”
VPM Solutions announced the release of zInspector 101, a new online course designed to train property management professionals and virtual…
VPM Solutions has released two new Aptly training courses, “Intro to Aptly” and “Advanced Aptly”, created in partnership with PM…
GAMIVO released its research on gamers’ preferences in 2025. It indicates that players are eager to choose this year’s releases…
Vai Dai Coffee+, the bold new ready-to-drink (RTD) coffee brand founded by wine industry innovators Tom Beaton and Mark Warren…
Legiit grows by helping businesses replace traditional SEO agencies with flexible, vetted, project-based experts amid search behavior and tighter budgets.…
ATLAS 1 has reopened its techwear shop following a short development pause, bringing back an updated collection shaped by changes…